How to Write A Wildly Successful Web Series

Courage 2 Create

Editor’s Note: this is a guest post by Issa Rae, the creator behind The Misadventures of Awkward Black Girl.

In the last four years, I’ve written and produced three web series. My most popular and successful show, The Misadventures of Awkward Black Girl, currently averages 150,000 views per episode, with almost 20,000 fans on Facebook and nearly 8,000 Twitter followers since its launch in February. The series has been featured in countless blogs, publications and news outlets, including The Associated Press, The Huffington Post, CNN, NPR, Essence, Jet, etc.

Is there a specific formula for gaining a massive following? Man, you tell ME!

I don’t claim to be an expert by any means. But, through years of trial and error, and intensive internet research, I’ve found that in order to write a successful web series, it helps to adhere to these five steps:


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