The Power of Broke: Avoid Cash Burn and other Business Blunders

I know Niggas who never been to a college. They just tryna whip a Benz outta Pyrex. – Waka Flocka “Real Quick” (0 to 100 Remix)

Business. The richest game in town right?

We’ve heard the excuse repeatedly “I don’t have enough money to start a business.” #shitbrokepeoplesay

Lo and behold! This person is in the best positioned person to start up (once he/she overcomes their self-limiting beliefs).

Unless you’re in high barrier-high marketing budget industries like Fashion and Industrial Design (but even in this Ad-crazed business there are ways to run a profitable and operationally sound enterprise.)The power of having no money is your advantage, not your inhibition.

When were you the most industrious?

When you were a kid of course! You had no money, just pure curiosity and drive to make ordinary things fun.

I have extremely fond memories of turning the couches over and building forts and cars. Making beats on pots and pans. I even designed my first bed with my dad.

It’s the idiots who go to business school to spend 5 to 6 figures for 5 years on what the internet and experience can teach a broke person in 6 months.

The Unemployed Entrepreneur vs. An Ivy League MBA.

The untrained eye would pick the Harvard MBA nine times outta ten.

But anyone with any business sense would see that the Power of Broke makes you immune to things that would naturally give an Ivy Leaguer cold sweats at night.

I could play the blame game in each department from Accounting to Marketing/Sales but when you’re in it to win it. It’s tough not to copy what your competitor is doing and try to outspend them.

The Power of Broke once you’ve become comfortable in your own skin… You simply hack things that a wealthy person could simply afford without thinking twice about. These tiny he/she purchases make and break his/her business.

There is always a better, cheaper, and more valuable way to do anything. You just haven’t thought of it yet.

When operating your business while you’re broke. You are actually less likely to cut corners and more likely to look around them and capitalize what cash cows are blind to (and sell it back to them 😉 ) Rich companies cut corners ALL THE TIME! Being a Broke and in business and a Broke Business are two extremely different things. We as a society deem wealthy people with expensive degrees as the all knowing, all powerful who can do no wrong. Having a piece of paper earned in a controlled environment and theories is not an indicator of if you can run a business or be a successful entrepreneur.

I’m sure you got rich friends. They spend their money on the darndest things. Expensive clothes, cars, luxury items. Ask them where they get this money. They say 1 of 2 things. “I paid for it.” or “My parents paid for it.” Upon further investigation, The “I paid for it.” camp, is deceiving you, unless you ask, “Who pays for the rest of your life?” Then they revert to answer 2 camp.

Personally, I’ve never been on a vacation or anything of the sort, I put my self through school, pay for my clothes, don’t have a car, and pay rent and bills by myself, and run a business, while being hella broke!

I am confident, that I run a tighter ship, than many of my wealthier and successful compadres. Especially in the long run.

Hey, no rich person is gonna title their blog the Power of Broke, unless they wish they were broke when they started in the first place. Most successful businesses have to earn their value by sweat equity and hackability. Which money can buy and wealthy people avoid. They can simply buy the hack. This is an interesting topic that I’ll keep short so I can explain more in upcoming posts.

I warn you, that rich people will sneer at you and berate you. Pay them no mind, being broke and persistence is the best remedy to develop thick skin.

Broke? You now have no excuses, You’re actually hold destiny in your pockets. Where the money was supposed to be. 

Making a Billion and Being a Billion are two different things